Starting a Small Business workshop series (Central Square)
Ready to Level Up Your Business? Join Our 4-Week Workshop!
Whether you're just starting out or already running a business, this workshop is for you! Over four weeks, we'll give you the practical skills to make your business run even better. We'll focus on what you need to learn to succeed. This isn't just theory – it's the stuff you need to know to build a strong business. Think of this as your essential business toolkit. If you're new to the business world, we'll give you the confidence and know-how to get started and grow.
Workshop 1: Foundation and Idea Validation - Tuesday, January 20, 2026
Key Principles of Entrepreneurship: Discussing business ownership, risk, and mindset
Developing and Validating Your Idea: Identifying problems, solutions, and testing the market
Understanding the Fundamentals of Customer Service: Core concepts for enhancing customer experiences
Introductory Ideas in Marketing and E-commerce: Brief overview of digital presence and sales channels.
Please register here.
If you have any questions or issues with registration, contact Tyrone Fells at 617-349-7223 or tfells@cambridgema.gov.
Artificial Intelligence (AI) and Disinformation (Virtual)
Learn how AI can help and harm, different types of disinformation and, different tips to detect deepfakes and evaluate online information.
To view and register for other Basic Tech Classes at the Library, please go to tinyurl.com/basictechclass.
This is a virtual event. A Zoom link will be sent to all registered participants 1 hour before the event.
Registration is required to receive a Zoom link.
Starting a Small Business workshop series (Central Square)
Ready to Level Up Your Business? Join Our 4-Week Workshop!
Whether you're just starting out or already running a business, this workshop is for you! Over four weeks, we'll give you the practical skills to make your business run even better. We'll focus on what you need to learn to succeed. This isn't just theory – it's the stuff you need to know to build a strong business. Think of this as your essential business toolkit. If you're new to the business world, we'll give you the confidence and know-how to get started and grow.
Workshop 2: Market Strategy and Customer Acquisition - Tuesday, January 27, 2026
Market Research and Go-to-Market Strategies: Identifying market size, trends, and defining a Unique Value Proposition mix, sales funnels, and building a marketing budget for building loyalty content basics, and setting up an online storefront
In-Depth Social Media Marketing and E-commerce: Choosing
Basic Strategies for Enhancing Customer Experiences: Techniques
Creating Effective Customer Acquisition Strategies: The marketing
Please register here.
If you have any questions or issues with registration, contact Tyrone Fells at 617-349-7223 or tfells@cambridgema.gov.