Traffic Congestion, Demand Management, and Parking
As city planners, our job is to think about what people need today and what people will need in 30 years. We recommend policies that improve the health, happiness, and opportunities of Cambridge residents, visitors, and workers.
The City has described its goals for many years, in policies and plans that support people taking the bus and train, and walking, biking, and carpooling. In particular, these goals are reflected in our:
For the foreseeable future, cars will be part of the mix in our transportation system. But cars use the most space, fuel, and energy to transport the fewest people, and they cause the most serious crashes. Studies show that the presence of parking causes people to drive. Ultimately, we are trying to create a city where there is less need for driving and parking.
Why Manage Demand?
We want to make it easier and more convenient for people to get around without cars. Transportation Demand Management (TDM) strategies can help change travel behavior.
TDM Strategies Include:
- Transit subsidy
- Free shuttle bus
- Bus shelter
- Market-rate parking fee charged directly to employees or patrons
- Daily parking charge available for occasional drivers instead of monthly parking pass
- Bicycle parking above minimum zoning requirement
- Financial incentive for walking or biking
- Emergency ride home
- Car/vanpool matching
- Priority/discounted HOV parking
- Transportation information
- Hiring of Cambridge residents
- On-site TDM coordinator
- TMA membership
More about the city’s TDM Programs
For more information
Contact Stephanie Groll at 617/349-4673, email@example.com.