Business Development Workshops

BWorkshop

Live Interactive Online Workshops!

The Economic Development Division works with the Cambridge Community Television (CCTV), Center for Women & Enterprise, Commonwealth of Massachusetts, SCORE Boston, and local organizations to provide business development programs and services to Cambridge residents, entrepreneurs, and businesses. 

Some workshops this spring are offering a bonus to eligible workshop participants of an additional 2 FREE HOURS of one-to-one advising with the instructor after the workshop to help you finish your project. Limited spaces. Eligible participants can only access one bonus coaching session per year.  First come, first served.  See below.

Click here for a list of previously recorded workshops that are now available for viewing.  Click here for information about other organizations Small Business COVID-19 Webinars.

Please note - Registrations close 2 HOURS BEFORE the workshop begins.  Classes may be cancelled or postponed due to lack of registration. Please call the Division at 617/349-4637 day-of to check the status of a workshop. 

   

April

CANCELLED - Making Awesome Videos for Social Media

  • Date:  CANCELLED - Thursday, April 8, 2021
  • Time:  10:00 a.m. – 12:00 p.m.
  • Location: On-line
  • Presenter:  Metter Media. Free to Cambridge residents and business owners. $10 for non-Cambridge participants.
  • Description:  Looking to maximize the impact of your business? Video is a key way to engage current and prospective customers. In the workshop you’ll be learning easy and time efficient ways to create branded video content that will build your audience and drive your business forward.
  • Registration is required.  CANCELLED.

 

Powerful Social Media Marketing during COVID times

  • Date:  Wednesday, April 14, 2021
  • Time:  10:00 a.m. – 12:00 p.m.
  • Location:  On-line
  • Presenter:  Moira Studios. Free to Cambridge residents and business owners. $10 for non-Cambridge participants.
  • Description:  As social media and other digital channels become a major source of communication for businesses, it may be difficult to navigate which channels will be the most effective to interact with audiences. In this interactive workshop learn how to have laser focused social media and find the one that fits your business best (e.g. Twitter, Facebook, Google+, What’s App. Instagram etc.).  In this workshop, we will cover how to map your customer journey through COVID-19, provide an overview of the different online channels and help you build a content schedule and create a plan.
  • BONUS:  Eligible participants will be offered an additional 2 FREE HOURS of one-to-one advising with the instructor after the workshop to help you finish your plan. Limited spaces. First come, first served.
  • Registration is required.  Register online here.  If you are interested in the Bonus, you will be contacted to confirm if you are eligible. For more information, please contact Rona Abrahams at rabrahams@cambridgema.gov

 

Managing business reserves and debts in a pandemic

  • Date:  Wednesday, April 21, 2021
  • Time:  10:00 a.m. – 12:00 p.m.
  • Location:  On-line
  • Presenter:  Doug Soons, Revolution Capital. Free to Cambridge residents and business owners. $10 for non-Cambridge participants.
  • Description:  This workshop will guide sole proprietors and small business owners through the basics of how much you need in reserve as business returns to a “new normal” and the best strategy for managing debts during this period. We also look specifically at loan and funding types you might not have worked with before like PPP loans, community grants, SBA loans.
  • BONUS:  Eligible participants will be offered an additional 2 FREE HOURS of one-to-one advising with the instructor after the workshop to help you finish your plan. Limited spaces. First come, first served.
  • Registration is required.  Register online here.  If you are interested in the Bonus, you will be contacted to confirm if you are eligible. For more information, please contact Rona Abrahams at rabrahams@cambridgema.gov

 

Easy Website Design:  Intro to WordPress 

  • Date:  Thursday, April 29, 2021
  • Time: 6:00 p.m. – 8:00 p.m.
  • Location:  On-line
  • Presenter:  Patricia Egessa. Free to Cambridge residents and business owners. $10 for non-Cambridge participants.
  • Description:  WordPress is one of the world’s most popular web design tools; it’s easy to use and creates professional looking websites. In this introductory class, you will learn how to create pages and posts, insert multimedia, and control your website’s look and feel. Prerequisite: Open a WordPress account before the class or have an existing WordPress account.
  • Registration is required.  Register online here.  For more information, please contact Rona Abrahams at rabrahams@cambridgema.gov

 

May

How to Become a Vendor with the City of Cambridge

  • Date: Tuesday, May 4, 2021
  • Time:  3:30 p.m. – 4:30 p.m.
  • Location: On-line
  • Presenter: City of Cambridge Staff.  
  • Description:  Are you interested in learning more about how to do business with the City of Cambridge? Attend this workshop to learn how to become a vendor with the city and how to find current bids available to vendors. This session is free to all.
  • Registration is required. Registration link: https://cambridgema.zoom.us/webinar/register/WN_HBnRu2VlRAenzZgOacsiXA

 

How to Respond to a City Quote or Bid

  • Date: Friday, May 7, 2021
  • Time:  9:30 a.m. – 10:30 a.m.
  • Location: On-line
  • Presenter: City of Cambridge Staff.  
  • Description:  Are you interest in submitting a proposal on a City of Cambridge solicitation of quotes or invitation for bids, but not sure where to start? Join us at this session to learn more about the common items needed when responding to a solicitation of quotes or submitting a bid. This session is free to all.
  • Registration is required.  Registration link: https://cambridgema.zoom.us/webinar/register/WN_CLG8Zjh2SxqLAlqlq5P1Tw

 

Accounting for Small Businesses

  • Date:  Wednesday, May 12, 2021
  • Time: 6:00 p.m. – 8:00 p.m.
  • Location: On-line
  • Presenter: Cindy Houle. Free to Cambridge residents and business owners. $10 for non-Cambridge participants.
  • Description:  In this introductory workshop we'll be going over the basics of accounting and related terminology. We'll review keeping accurate accounts, reviewing cash flow statements, creating basic balance sheets and more.
  • Registration is required.  Register online here.  For more information, please contact Rona Abrahams at rabrahams@cambridgema.gov